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WHAT REALLY MATTERS
TO YOUR BRAND?

 

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01. REACHING more active-lifestyle consumers.

Influencing consumers no longer happens in a single channel or at a specific moment in time.

We help clients develop strategies that address the changing landscape of publishing, consumer behavior and technology platforms. We combine a decade of insights with real-time data platforms so we know sooner when these behaviors change. And we design nimble strategies that adapt as quickly as consumers do.

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DEVELOPED A GLOBAL CONTENT STRATEGY TO INTRODUCE DAINESE WINTER PRODUCTS TO NEW MARKETS.  

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OUR SHIMANO STORYTELLING STRATEGY DRIVES 2X'S THE LEVEL OF BRAND ENGAGEMENT ON SOCIAL PLATFORMS

02. better narratives, told more clearly.

New choices in media have opened the opportunity for brands to create their own stories. However, they have got to be brilliant ones...

As marketers, we wake up to a new world almost every day—a world where the lines of communication are becoming increasingly blurred. While the tools of the trade have certainly changed, the heart of marketing remains the same, storytelling.

At Dispatch, we leverage a decade of experience in active-lifestyle editorial direction with data-driven narrative plans to help clients reach more people with their stories – through bespoke publishing models, monetization strategies and engaging content.

03. influencer programs that build communities.

Now that the channels for influence include social media, effective consumer engagement is a whole new ball game, but it’s one we've been playing now for quite some time.

In today’s online world, engagement doesn’t just mean social sharing or a great news story. At Dispatch we make sure you’re the subject talked about by the right people in the right places. Finding, working with and befriending influencers happens naturally for us because we speak the same language and practice what we speak. We help clients who really need to be talked about; between people at the gym, or intertwined groups of trusted peers.

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GENERATED 3 TIMES THE LEVEL OF BRAND ENGAGEMENT WITH A NEW TARGET AUDIENCE FOR LIV CYCLING

20 EVENTS WITH DIGITAL ACTIVATIONS TO ENGAGE FANS ONLINE. 

04. Sustainable engagement from events & activations

Anyone can plan an exciting and memorable event, especially with the right budget. However, what really matters is getting fans to stay tuned-in once they’ve left the show...

Amazing live events are an essential part of sponsorship, but building true brand loyalty requires a lot more than just bigger crowds. We share unique opportunities for fans both digitally and in-the-flesh. It’s done in ways that make the ‘tent pole’ event just one part of the experience and means that fans & followers stay engaged for much longer. Ultimately, your sponsorship works harder, delivers more and is measurable too.

05. Bigger ROI from legacy paid media channels

Many brands are conditioned to think they should spend money through traditional or paid media, or are simply locked in to deals they’re unable to break out of. Either way, they can often miss on the ROI they’re owed...

We help brands get the most from their ongoing paid and traditional media spend. We do this by analyzing performance and devising strategies and campaigns that can be wrapped around existing activities, growing awareness, increasing traffic and driving engagement. It means you get higher returns through otherwise stagnant channels and enables you to stress-test what’s working and what isn’t in order to inform future planning.

DIVERSIFIED MEDIA SPEND SPEND WITH A 21 DAY SOCIAL MEDIA CAMPAIGN DURING THE TOUR DE FRANCE. 

Recent Work

 

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Contact

It’s not easy to influence the active lifestyle consumers of today.

But we make it happen. Get in touch if you’d like us to show you how.

Contact:  eric@dispatchco.com