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We specialize in understanding the interest and behaviors of people who live active lifestyles .

This understanding comes from over a decade of designing immersive experiences for influencers and consumers where we have had to know everything about them to create winning experiences - from what trails, vehicle types, food, apparel and entertainment they prefer to people they like to hang with. Furthermore, we actually live the adventurous, active lifestyle of your customers. In fact, you could even say we are your customers.

 
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WE ALWAYS CHALLENGE CONVENTION.

 

Consumers move fast and brands (usually) move slow. So, as modern marketers, we have to constantly challenge the conventional ways of doing things to ensure we’re always-there, always-on and certainly never behind.

Why should you innovate?

The effectiveness of traditional media and PR channels is in rapid decline which means you’ve got no choice but to deploy your marketing capability differently. However, the opportunities now available through digital consumer engagement are so expansive and shifting it can be impossible to always know what’s best. It’s ok though, that’s why we’re here...

We understand that you not only have a day job to do but may well not have access internally to the skills and understanding the team at Dispatch can draw upon. We combine decades of leadership experience from within globally recognized agencies, with an entirely new take on how to understand and select from the multiple platforms, channels, ideas and approaches out there. And we’ve deliberately kept our business small so that you get to use us one-on-one.

WE REALLY DO KNOW HOW TO USE DATA.

If there is a single thing that sets us apart from the rest, it’s our appreciation and understanding for the power of data...something no-body can ignore when speaking to the multi-channel consumer.

In today’s active lifestyle market knowing data is the difference between ideas that work and brands that fail. We innovated early to bring data to the table, evolving from traditional media to create a more insight driven, razer sharp agency. Using a variety of data platforms allows us to keep a constant pulse on all things surrounding a client's industry, products and target audience to develop unique insights for fuelling breakthrough ideas.

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GLOBAL CYCLING TRENDS 

Conducted global analysis of of over 10k conversations and news coverage shaping the conversation at Eurobike. 

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We Take An Agile Approach To Getting Results.

 

 

KNOW SOONER: Using a variety of data platforms allows us to keep a constant pulse on all things surrounding a client's industry, products and target audience to develop unique insights for fueling breakthrough ideas.
 
Consumer Research, Trend Reports, Real Time Listening, Crisis Monitoring


 

PLAN SMARTER: Influencing consumers no longer happens in a single channel. Which is why we develop communications strategies that combine earned, owned and paid media into a unique plan that allows your message to be relevant based on time, place and behavior.
 
Media Relations, Content Strategy, Channel Planning, Influencer Identification & Program Design
 

 

 

BUILD AUDIENCE: To measure of success in today's communications landscape, you have to move from number of impressions to depth of audience engagement. To to this, we understand the core motivations and behaviors of consumers and design clever activations that make an impression and encourage tapping, sharing and buying. 
 
Branded Content, Community Management, Influencer Engagement, Experiential


MEASURE RESULTS: We take performance seriously. And we know that cross-channel strategies require cross-channel analytics to help us understand what communications are performing, which communications aren't, and where can we optimize to do better.
 
Performance Reporting, Coverage Reports, Optimization

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Contact

It’s not easy to influence the active lifestyle consumers of today.

But we make it happen. Get in touch if you’d like us to show you how.

Contact:  eric@dispatchco.com